Through extensive interaction with the Downtown Development Authority, residents, business and community stakeholders, educational institutions, transportation entities, housing advocates, governmental agencies and others, VIRIDIS Design Group, in partnership with Cornerstone Architects and Williams & Works, developed a Visioning and Strategic Plan for Grand Rapids’ Arena District. Through an inclusive design process, the team developed a plan that addresses desires, needs, and expectations of the community in an area currently characterized by acres of surface parking lots.

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The Arena South Visioning Plan identifies land use concepts and feasibility studies to accommodate growth and allow for flexibility and provisions based on market needs and future business development. The plan provides a framework for responding to development proposals and has the ability to adapt more readily to changing market conditions.